In the beginning of social media you had to already be a famous celebrity, artist, or even an athlete to become an influencer. Then we had a new crop of influencers who were famous for being famous; think Kim Kardashian and Paris Hilton.
Now there’s a new group of influencers that probably know nothing about the influencers that came before them….because they weren’t even born yet.
I’m talking about child influencers from Generation Alpha, which is one of the worst generational names I’ve ever heard, but no one asked me. This generation is made up of kids born between 2010 and 2024.
Most of these kids aren’t even 10 years old yet, but they are building huge audiences online from their YouTube and TikTok videos, and social media accounts run by their parents – because they aren’t even old enough to have their own accounts!
One of the most cringy lines from this story is “They’re not even trying to be influencers — they just are.”
OMG! Gag me with a spoon already!
Forget about ‘respect for your elders’ and all that talk. These infant influencers haven’t even put in the work to earn their social media badges yet, but somehow they’ve gamed the system to elevate their status to influencer level.
Apparently it’s ok for parents to now exploit their children in order to turn them into child influencers, and the world is happy to doom-scroll their TikTok videos on skin care routines and the latest dance fad that will be over by the time you finish reading this post.
I’m pretty sure when we look back on the internet in 100 years the history will agree that social media was the beginning of the downfall of generations to come.
The next generation of influencers are here. And they’re younger than 10 years old