OnlyFans reported a significant surge in revenue and profitability in their latest quarterly results as the number of creators surged 47%. The platform’s growth has further underscored the creator-economy’s sustained growth and success. Their number of creators hit a record 3.2 million in 2022, which is up 47% from 2.2 million for all of 2021. OnlyFans users spent a crazy $5.6 billion on the platform in 2022, up $800 million from the $4.8 billion they spent in 2021.
As OnlyFans continues to pivot away from explicit adult content the platform has diversified its content offerings and has begun to see the fruits of their labor. I think as content creators become more socially acceptable by the mainstream public we’ll continue to see platforms like OnlyFans and Patreon grow rapidly.
OnlyFans users spent more than $5 billion last year, as the number of creators surged 47%