It turns out TV broadcasters are focusing less on Taylor Swift when she attends her boyfriend Travis Kelce’s Kansas City Chiefs NFL football games than many think, but that’s not going to stop the haters from hating.
One of my favorite sports reporters Erin Andrews said it best Travis Kelce scored a touchdown and a crowd full of Swifties went nuts “We all need to calm down.”, and she’s not wrong in the tongue-in-cheek nod to one of Taylor Swift’s most famous songs “You Need To Calm Down”.
Ever since the power-couple began dating NFL games featuring the Kansas City Chiefs have experienced higher viewership ratings, leading many to conclude the only logical conclusion anyone could draw in this day of social media; it must be Taylor Swift fans flocking to catch a glimpse of her in the VIP suite watching her boyfriend play football.
I mean what else could it be, right?!?!
There is some science, or at least analytics to back up the assertion that Taylor Swift is attracting new fans to football, but would that really be so bad?
According to a Nielsen Media Research estimate they found an additional 2 million women watched the Kansas City Chiefs game on October 1, so there’s that.
And Taylor Swift summed up this new found attention by her Swifty Nation when she joked about “pissing off a few dads, Brads and Chads” with all the attention she’s been getting at football games.
To hear the haters spin it they think NFL broadcasters are showing and talking about Taylor Swift non-stop, but the reality is the data shows that Taylor Swift is “typically on screen for less than 25 seconds over the course of broadcasts that run longer than three hours, and her name is rarely mentioned.” according to analysis of the broadcasts.
So there you have all you Brads and Chads out there thinking the NFL is going soft with their shots of a woman in the stands celebrating her boyfriend’s accomplishments.
Now can we all just calm down?